Protect those, who took the Oath to Serve & Protect Us

Police officers are commissioned to keep citizens safe 24 hours a day and seven days a week. The job of a law enforcement officer carries a great deal of risk, but many people pursue a career as a police officer because they feel a moral duty to protect others.” (


Danielle & Dad 1975

As you may or may not know, I am the daughter of the late Captain Thomas P. Earley a 28 year veteran of the New Brunswick Police Department.  My father was a proud, dedicated, courageous and humble man and I am honored to be his daughter.  Below is a favorite of photo of us from 1975.  I was just about 1 year old here and Daddy came home on a lunch break.

Even, while not on duty, Dad carried out his oath to protect and serve.   Oh boy some stories I could tell.

But, the main reason I am writing this today is because a great deal of Dad’s work happened outside the police station in the sunlight during ALL types of weather and we live in the Northeast so you know how our winters can be so cold and snow bound and how HOT our summers can get.

my_lieutenantI remember many times when my dad would come home sunburned because he spent the day out directing traffic in the middle of the summer.  Part of police work can also include, extra jobs.  Traffic control, etc.  As my dad was the director of the Traffic Safety & Enforcement Unit of the NBPD he spent a lot of time outside.  A result of over 25 years of prolonged sun exposure, he ended up with Melanoma, on top of Metastatic Prostate Cancer.

My goal with my ‘Skin Care Business’ is to educate people about the importance of wearing sunscreen EVERY single day, rain or shine.  This rain or shine thing is true, because in the past I have experienced my WORST sunburns on cloudy, overcast days at the beach.

According to the American Cancer Society, “Cancer of the skin is by far the most common of all cancers. Melanoma accounts for only about 1% of skin cancers but causes a large majority of skin cancer deaths.

How common is melanoma?

The American Cancer Society’s estimates for melanoma in the United States for 2016 are:

  • About 76,380 new melanomas will be diagnosed (about 46,870 in men and 29,510 in women).
  • About 10,130 people are expected to die of melanoma (about 6,750 men and 3,380 women).

The rates of melanoma have been rising for the last 30 years.”

We as a human race are learning more about the dangers of the sun’s rays (

  • UVA (deep aging rays) and
  • UVB (causes sunburn)

So HOW can YOU help, you ask?  I will tell you. 

protect_those_who_protect_serve_usYou can purchase a Sunscreen Care Package from me or any of my team and I will hand deliver to the New Brunswick Police Department or the South River Police Department (where I reside now).

$38.00 per Sunscreen Care Package*

*$38.00 payable in check to DLO-Consulting, or securely online through Eventbrite (  This will be a monthly ongoing effort.  Danielle will place an order on the 15th of each and distribute the Sunscreen Care Packages every month.

“Someone cares enough about you and your service to our community to give you this gift of sun protection.  Please wear your sunscreen and lip shield everyday as you serve and protect us.”  Thank you for your service! 

To learn more about getting the most out of your sunscreen, click here!